In January 2013, the Belk department store launched a mobile mammography center, with a goal of traveling to multiple locations of its Southeast stores to offer affordable care to women. To date, the unit has performed more than 4,500 mammogram tests, which resulted in 14 breast cancer diagnoses.
"Getting tested early is the key to saving lives, so we wanted to use our resources to increase awareness and to provide a convenient service for our customers and associates who might not otherwise get a mammogram," Jessica Graham, vice president of communications and community relations at Belk, said in a statement.
The Belk Mobile Mammography Center has driven more than 26,000 miles and administered the breast cancer detection procedure at 106 of its stores in Tennessee, North Carolina and South Carolina. This year, the mobile unit will expand its reach to make stops in Belk's Maryland, Virginia, Florida, Georgia and Alabama stores.
Jamie Reynolds, an employee at a Belk store in North Carolina, had previously put off getting a mammogram, yet underwent the procedure when the bus stopped at her location. She was diagnosed with stage 1 breast cancer and subsequently had a lumpectomy, chemotherapy and radiation treatment procedures – she is now cancer free.Whizzco